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OBJECTIVES We seek a creative Digital Media Designer with a strong focus on digital marketing to produce engaging visual content that drives brand awareness, engagement, and conversions. You’ll collaborate with cross-functional teams to design assets aligned with marketing strategies and campaign goals. Job Description: ? Design & Development: Create digital assets (social media graphics, banners, email templates, web visuals) optimised for engagement and platform-specific requirements. ? Campaign Collaboration: Partner with digital marketing, content and branding teams to develop cohesive creative campaign strategies (e.g., product launches, seasonal promotions). ? Trends & Best Practices: Stay updated on design trends, digital marketing tools, and platform algorithms to ensure cutting-edge content. ? Multimedia Production: Develop animations, video edits, and motion graphics for social media, ads, and websites. ? Optimization & Testing: Conduct A/B testing on visuals and use analytics to refine designs based on performance metrics (CTR, conversions). ? Brand Consistency: Ensure all content adheres to brand guidelines and maintains a unified voice across channels. ? Project Management: Manage multiple projects, meet deadlines, and adapt to shifting priorities in agile workflows. KEY RESPONSIBILITIES ? The creation of all digital visual designs, including typography and visual concepts, for all print and digital platforms for the school ? Concept development, design and overseeing the production of all school collateral materials, including newsletters, advertisements, flyers, invitations and brochures ? Management of printing to ensure brand and budgets are maintained ? Management and maintenance of graphic files, including logos, photos and artwork ? Meeting all deadlines set and ? Assisting with special events when needed ? Work towards and attain the yearly KPI targets BASIC QUALIFICATION Education: Bachelor’s Degree or above Major: Graphic/Digital Design Language: Mandarin and English Working experience: 2 years + EXPERTISE ? Education: Degree in Graphic Design, Digital Media, Marketing, or related field. ? Experience: 2+ years in digital design, preferably in digital marketing or agency settings. Portfolio required. ? Technical Skills: Proficiency in Adobe Suite (Photoshop, Illustrator, After Effects, Premiere Pro), Figma/Sketch, and CMS platforms. Experience with video editing/motion graphics. ? Digital Marketing Knowledge: Understanding of social media algorithms, and digital marketing best practices. ? Language: Bilingual proficiency in English and Chinese with excellent written and verbal communication skills in English. ? Soft Skills Strong time management, attention to detail, and ability to translate marketing objectives into visuals.